Monday, October 10, 2005

The Maltz Museum of Jewish Heritage

The Maltz Museum of Jewish Heritage
The Maltz Museum of Jewish Heritage opens today in Cleveland, USA. First impressions of their new website cause two distinct reactions.

Accessibility is very poor, flash is used for all elements of the site, text is small and broken up and cannot be enlarged. Images have neither alt tags or captions. Again, because its a flash movie, individual pages cannot be bookmarked by users or indexed by search engines.

It's a real shame the museum and the developers (Blue Robot I think) decided to go with flash as the content and layout of the site is excellent.

The press are well catered for with an archive of press releases and downloadable media kit. Important sections such as directions, contact, jobs and volunteering opportunities are clearly signposted in the navigation at all times.

Online calendars (no link - flash movie!) provide excellent information on the public education program.

At present there is the bare minimum of information concerning the contents of the permanent collection and exhibitions. Hopefully this will develop over time.


At 5:57 pm, Anonymous Anonymous said...

Two years have passed and the Maltz Museum website still has the same neat look, timely content and (sadly) inaccessibility.

Their pages are still, like many museum sites, aimed to bring in visitors, get members and gifts - with virtually (no pun intended) no continuing educational content.

When I try to promote visits to an exhibit from my congregation's web calendar, I can't because there is no way to access a specific page. The Maltz response when I ask for more help in promoting their events is to say that their site is designed as an integrated experience. Just send my viewers to their site and they will find their way. But when my page says "click to learn more" my viewer expects to learn more in one click.

MM recently changed leadership so perhaps this insularity may change.


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